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Update README to reference new MSP competitive landscape research

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README.md
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@ -28,6 +28,7 @@ This repository documents the strategic planning and execution roadmap for an in
- `STRATEGY.md` - Overall strategic direction and positioning
- `competitive-analysis.md` - Market research and competitive landscape
- `msp-competitive-landscape.md` - **NEW** Detailed MSP and remote support competitor analysis
- `business-models.md` - All business model options evaluated
- `recommended-approach.md` - Detailed 3-phase execution plan
- `financials.md` - Revenue models, projections, economics
@ -42,6 +43,18 @@ This repository documents the strategic planning and execution roadmap for an in
**Target Revenue (Month 3)**: $20k-45k
**Target Revenue (Month 18)**: $35k/month recurring
## Latest Research
The `msp-competitive-landscape.md` file contains comprehensive research on:
- Tier 1 competitors (Rockwell, Siemens, Schneider)
- Tier 2 system integrators (New Frontier Technologies, Atlas OT, ITS)
- Digital twin providers (NVIDIA, GE Predix, Rockwell FactoryTalk Twin Studio)
- MSP market gaps and opportunities
- True subscription model scarcity
- Competitive positioning strategies
**Key Finding**: Significant blue ocean opportunity for true MSP/subscription model serving mid-market manufacturers ($1k-5k/month range).
## Next Actions
See `go-to-market.md` for the 90-day sprint checklist.